MARKET STRATEGY AND MARKET SEGMENT: Implikasi Kinerja Keuangan Hotel Novotel Makassar. AJAR, [S. l.], v. 3, n. 02, p. 161–175, 2020. DOI: 10.35129/ajar.v3i02.133. Disponível em: https://www.ojs.feb.uajmks.ac.id/index.php/AJAR/article/view/133. Acesso em: 3 nov. 2026.